
The cost of a weak raw materials decision reaches the P&L roughly two years after it is made and is almost never traced back to the decision, which is why cost programs treat category expertise as overhead, and why that calculation breaks the moment pass-through pricing closes.Nestlé priced at 1.1 percent in the third quarter. In Zone Europe the figure was 0.2 percent. Real internal growth was 2.8 percent for the group, so volume is recovering, and the company is clear about the trade. Its October 22 release points to "a strong customer and competitor focus on providing value for consumers" in Europe and says coffee pricing "continues to ease." Read that as a choice. Nestlé is taking volume over price, and so is the competition.For anyone running a direct materials book, the arithmetic underneath has changed. Between 2022 and 2025, a bad buying decision had somewhere to go. You paid more for cocoa or resin or corrugate, the shelf price moved, and gross margin survived the year. In a quarter where group pricing is 1.1 percent, the shelf is no longer available. Whatever you paid is what you keep.That would be a manageable problem if raw material decisions announced themselves. They do not.The attribution gapLook at what shoppers are paying for candy this month. Halloween prices are up more than 15 percent in 2026, roughly four times overall inflation, on an analysis by Groundwork Collaborative and the Century Foundation. Around 65 percent of confectionery ingredient cost sits in three commodities, cocoa beans, sugar and corn syrup, according to BLS data. Yet cocoa has come a long way down from the record above 10,000 dollars a tonne set in late 2024, and ICE inventories reached a 2.25-year high of 3,538,981 bags on October 6.So the commodity fell and the shelf price rose. Both are true, and there is no contradiction. The price a shopper pays in October 2026 reflects coverage positions, contract renewals and supplier commitments taken when cocoa was at its worst. The decision and its financial consequence sit eighteen months to two years apart. By the time the consequence lands, the person who made the call has moved roles, the market has turned, and the variance report attributes the gap to commodity movement rather than to a judgment somebody exercised.This is the quiet fact about direct materials. The cost of a weak decision arrives late, lands in a different period, and is almost never traced back. Procurement salary arrives on time, every month, in a line item with a name on it. One of those two things is easy to cut.What is being cutWhich is roughly what is happening. Food producers announced 29,693 job cuts through September, up 76 percent from 16,835 in the same period of 2025, according to Challenger, Gray & Christmas. Campbell's cut 13 percent of its salaried workforce inside a 500 million dollar cost program.Be careful with the headline number. Most of the 29,693 is operational: Tyson closing beef facilities, a PepsiCo bottling plant in Maryland, the Guinness brewery in Baltimore. Those are capacity decisions, not a verdict on commercial roles. The signal worth reading is the salaried cut, and Campbell's is specific about the depth of it.Then set Gartner's October survey alongside. 63 percent of senior procurement leaders expect AI to significantly improve procurement performance over the next three years. 25 percent have redesigned a job or role as a direct result of implementing it. Both surveys closed in April 2026, with 213 chief procurement officers in one and 134 procurement leaders in the other.Capacity is coming out of the function now. The role redesign meant to carry the load afterwards sits at a quarter of the function. The space between those two numbers is where decision quality goes.The objection worth taking seriouslyLosing people and losing knowledge are not the same event, and a reasonable executive will point out they already have systems. They do. Every large manufacturer has a contract repository, a sourcing suite, a spend cube and a shared drive full of category strategies. What almost none of them have is a record of decisions.The repository holds the contract. It does not hold why a two-year fixed position was taken instead of a one-year collar, which three suppliers were rejected and on what grounds, what the team expected the market to do over the following four quarters, or whether the expectation proved right. The first set of facts tells you what you bought. The second tells you how well you buy, and only the second transfers to the person who inherits the category.We built Kodiact around that distinction. The commercial argument stands on its own. Decision quality in direct materials has never been measured because nobody keeps the inputs needed to measure it. An organization that recorded its raw material decisions with the reasoning and the expected range attached would know, within two buying cycles, which of its calls were sound and which were luck. That is an uncomfortable thing to find out, which is part of why so few organizations do it.There is a second-order consequence worth sitting with. If cost programs keep removing people who hold undocumented judgment, and the pass-through route stays closed, the variance will surface as gross margin volatility with no clear owner. Finance will see it before procurement explains it. The questions in that meeting are hard: which decisions caused this, who made them, what were those people expecting at the time, and are they still here to ask.Most large manufacturers cannot answer the first of those questions today. That exposure is larger than the cost of the function being cut to meet it.SOURCESThird-quarter and nine-month 2026 sales, Nestlé, October 22, 2026. https://www.google.com/url?q=https://www.nestle.com/media/pressreleases/allpressreleases/nine-month-sales-2026&source=gmail&ust=1792845844856000&sa=EFood and beverage layoffs accelerate, Laurel Deppen, Food Dive, October 22, 2026. https://www.google.com/url?q=https://www.fooddive.com/news/food-beverage-industry-layoffs-closures-increase/833710/&source=gmail&ust=1792845844856000&sa=EWhy candy prices are scary high ahead of Halloween, Sarah Zimmerman, Food Dive, October 22, 2026. https://www.google.com/url?q=https://www.fooddive.com/news/halloween-candy-inflation-2026-hershey-mondelez/833754/&source=gmail&ust=1792845844856000&sa=EGartner Survey Shows Chief Procurement Officers Stalling on Needed AI Role Redesign, Gartner, October 8, 2026. https://www.google.com/url?q=https://www.gartner.com/en/newsroom/press-releases/2026-10-08-gartner-survey-shows-chief-procurement-officers-stalling-on-needed-ai-role-redesign&source=gmail&ust=1792845844856000&sa=ERising ICE Inventories and Demand Fears Undercut Cocoa Prices, Barchart via Yahoo Finance, October 7, 2026. https://www.google.com/url?q=https://finance.yahoo.com/markets/commodities/articles/rising-ice-inventories-demand-fears-160525535.html&source=gmail&ust=1792845844856000&sa=ECocoa prices 2026 update, Cocoa Runners, undated. https://www.google.com/url?q=https://cocoarunners.com/blog/cocoa-prices-2026-update/&source=gmail&ust=1792845844856000&sa=E